Welcome!

Thank you for visiting my site.

I’ve attempted to use a blog effectively for several years, but never seem to gain traction. I think I’ve finally figured it out, and here I am.

I’m working on many areas of my life, and I feel compelled to share some of that with you.

Personal development, has become an overused, catchall term, but true growth defies labels. I’ve seen a few eyerolls when I talk about it, but what else do you call personal growth?

Let me start with telling you about myself.

My name is Lucy Hoffman, and I have a strong background in the beauty industry, with over 37 years of experience behind the chair. I love helping others feel and look their best, with a focus on women over 40.

Aging is inevitable, my friends.

I have solutions to help you feel and look fabulous, and most of all, embrace the best YOU.

I’ll share my favorite hair and makeup tips and tricks, shopping finds, recipes, health and wellness, and uplifting advice on a myriad of topics.

I’m so glad you’re here. Please follow so you don’t miss my posts.